MARKETING OFFICER – Zimbabwe Investment and Development Agency

About Zimbabwe Investment Development Agency
The Zimbabwe Investment and Development Agency (ZIDA) is the country’s investment promotion agency, responsible for promoting and facilitating both local and foreign investment in the country. It came up as an integration of three investment authorities, which were previously housed in different Government Ministries and Departments. The promulgation of the ZIDA Act, which repealed the Zimbabwe Investment Authority Act; the Special Economic Zones Act; and the Joint Ventures Act, provides a clear and comprehensive legal and regulatory framework for conducting investment activities, by both domestic and foreign investors in the country. ZIDA operates a One Stop Investment Services Centre (OSISC), which provides investment services ranging from investment analysis, company registration, tax registration and clearance, licensing, and connecting to all necessary utilities.

PURPOSE
Plans and oversees the Agency’s marketing activities and campaigns for international and domestic investment
promotion activities

KEY RESPONSIBILITIES
• Designs and implements annual marketing campaign plan
• Develops and implements local and international trade show exhibit materials for all Agency forums and missions
• Develops, implements and monitors Agency’s social media platform annual plans
• Designs and continuously updates all company branded materials and manuals in collaboration with external
agencies and partners
• Tracks and monitors all Agency related local and international digital footprints and engagements
• Provides input materials and supports external agencies in the design and production of visual marketing materials
• Plans and coordinates local Investment and trade mission setup and materials
• Plans and coordinates annual Agency photo and video shoots and all mission photo sessions
• Coordinates monthly clean-up campaigns and Corporate Social Responsibility events
• Provides support for the Agency’s external interactions and initiatives

SKILLS, QUALIFICATIONS AND EXPERIENCE
• A degree in Marketing, Digital Marketing, Advertising, Business or related field.
• Work experience at international level in investment promotion is desirable
• Project Management Qualification/ Certification
• At least 3 years work experience in a similar role
• Fluency in English, Shona or Ndebele
• Proficiency in a foreign language such as French, Chinese, Spanish, Russian or Arabic is an added advantage
• Experience with multiple digital marketing channels including, email, LinkedIn, Facebook, Twitter
• Excellent communication skills